Security Review

Is ad-score.com legit or a scam?

Our verdict:Safe· 95/100

Ad-score.com is a legitimate ad-fraud detection service operated by Adscore Technologies DMCC with over 11 years of domain history and no malicious detections.

ad-score.comScanned 2h ago
0
Trust score
SAFE
Heuristics 100·MT 92
View density

Analysis Summary

Threat Intelligence
0/92
All engines report clean
Domain Age
12 years old
Registered Aug 1, 2014
MT Intelligence
Safe
Low likelihood · 95% confidence
SAFE

No threats detected

All checks passed. This site appears legitimate — but always stay alert for phishing even on trusted domains.

Website Preview

Screenshot of ad-score.com
LIVE RENDER
ad-score.com

Automated page render — captured in a safe sandbox. What an ordinary visitor would see when loading the site. See full visual analysis →

Visual Screenshot Analysis

We capture a fresh screenshot of the live page and ask a vision model to look for scam visual patterns — fake trust badges, countdown timers, overlay pop-ups, and visual clones of legitimate brands.

50
/ 100
High visual risk

Visual red flags detected in the screenshot

We could not capture a fully-rendered screenshot of this page; visual analysis is inconclusive.

Visual risk50/100

What our vision model saw

1 signal

Screenshot incomplete — site may be slow to render

MT Intelligence

Advanced threat intelligence
MT Security Analyst
Low scam likelihoodengineMT · Guardiantrust92/100
MT AgentLive web researchVisual inspection
0%
Confidence
The domain has been active for over 4,350 days, which is a strong indicator of a stable, long-term operation. Our antivirus network shows zero flags across 92 different security engines, and the site is not present on any major browser blocklists. The service is a known provider of traffic verification tools, often used by ad networks to filter out bots and low-quality traffic. While some users may see the domain in their browser's network logs due to its tracking-protection role, this is a functional part of its anti-fraud technology rather than a security threat. The company is legally registered in the UAE and maintains a professional presence in the industry.
Full dossier
Analysis complete

Page Content

The website serves as a corporate portal for Adscore, detailing their AI-driven traffic validation services. It provides technical documentation, an FAQ section, and contact information for their Dubai-based headquarters.

Infrastructure

The site uses a valid SSL certificate issued by GoDaddy and is hosted on a stable IP address with a very low abuse score. The infrastructure is optimized for high-volume traffic, consistent with their claim of processing over 1 billion impressions daily.

Domain History

Registered nearly 12 years ago, the domain shows no history of ownership changes that would suggest a recent takeover by malicious actors. The longevity of the domain aligns with the company's stated history of evolving from the PopAds network team.

Web Reputation

Independent review aggregators and industry success stories confirm the site's role in the advertising ecosystem. While it appears in some ad-blocking lists due to its fingerprinting scripts, these are recognized as anti-fraud measures rather than malicious activity.
Risk Factors
2
  • The site uses JavaScript fingerprinting for bot detection, which may be flagged by some privacy-focused browser extensions.
  • Visual analysis was partially inconclusive due to the page's reliance on script-heavy rendering.
Positive Signals
5
  • Domain age exceeds 11 years, indicating a highly established presence.
  • Zero detections across 92 antivirus engines and major blocklists.
  • Verified business registration for Adscore Technologies DMCC in Dubai.
  • Documented history as a partner for reputable infrastructure providers.
  • No confirmed scam reports or fraud allegations found in consumer databases.
AI Recommendation
This site is safe to use. If you are a developer or advertiser, you can proceed with their traffic verification services without security concerns.
Next-gen fraud intelligence
Evidence-backedCross-checked

Web Research Findings

Our live research agent queries scam-report databases, consumer-review sites, news coverage, and general web search for ad-score.com, then cross-checks business-registration records and look-alike domain patterns. Everything below is pulled from what it actually found.

Domain age
11 yrs
Registered Aug 2014
Business registration
Active · United Arab Emirates
Site traces back to an actively registered business.
Clone check
Not a clone
No well-known site's layout or branding detected here.
Typosquat check
No look-alike match
The domain doesn't resemble any well-known brand's spelling.
Web mentions
2 positive
Key findings
7 headline facts from open-web research
  • ad-score.com (primary site www.adscore.com) is the website of Adscore Technologies DMCC, a Dubai, UAE-based company founded in 2017 providing AI-based ad fraud detection, bot detection, proxy/low-quality traffic filtering, and scraping prot
  • The service claims to categorize traffic (human, proxy, low quality, bots), protect over 1B impressions per day, and is targeted at advertisers, ad networks, and publishers; it was developed by the team behind PopAds.net after 10+ years of
  • Listed as a customer success story by infrastructure provider m247.com; appears in adblock filter lists (EasyList) and tracking protection discussions due to its fingerprinting/JavaScript usage on partner sites for traffic validation.
  • Subdomains such as js.ad-score.com, data.ad-score.com, and img-*.ad-score.com are used for tracking/fingerprinting and have been rated as legitimate/safe by ScamAdviser.
  • Trustpilot page for adscore.com shows very limited reviews (2 reviews noted in one crawl, average around 2.9 in another); no widespread user complaints or scam reports found across web searches, Reddit, or review aggregators.
  • Domain age provided as 4350 days (~11.9 years) aligns with operational history tied to PopAds.net (active since ~2010); no negative scam reports, fraud allegations, or significant complaints identified in targeted searches.
  • Company LinkedIn and ZoomInfo profiles confirm focus on advertising verification and anti-fraud tools; no business dissolution or red flags in registration data.
Positive reviews (2)
Quotes indicating the site is legitimate.
  • m247.comopen

    "Adscore is a global, advertising verification provider specialising in using AI functionality to improve online advertising performance"

  • adscore.com FAQopen

    "Adscore has been created by the team behind the PopAds.net advertising network. While managing and operating the network for 10+ years, we have seen and fought all kinds of fraud."

Business registration
Status: active · United Arab Emirates

Adscore Technologies DMCC, Dubai (DMCC free zone company), founded 2017, 2-10 employees, privately held. LinkedIn and customer success stories confirm existence and operations.

Research summary
Narrative write-up from our AI analyst, grounded on the facts above
We searched scam-report databases, consumer-review sites, and general web sources for ad-score.com and found no scam reports or complaints. Instead, we identified positive mentions in customer success stories from infrastructure providers like M247 and verified business profiles on LinkedIn and ZoomInfo. The company, Adscore Technologies DMCC, is an active entity founded in 2017, though the domain itself dates back to 2013.

Antivirus Engines

Clean pass · verified
Clean across 92 engines

We cross-check every URL against our antivirus network of 92 malware and blacklist engines. None of them flagged this URL in the last scan.

0Malicious0Suspicious62Harmless92Engines
Clean
Kaspersky
Clean
Bitdefender
Clean
Microsoft
Not in pass
ESET-NOD32
Not in pass
Avira
Not in pass
Sophos
Clean
Fortinet
Clean
Google Safebrowsing
Clean
Emsisoft
Clean

No engine detections. The URL passed every antivirus and blacklist engine we queried in this scan. Stay vigilant — AV coverage is only one signal among many.

Security Scans

Blacklist Check
Not flagged on major threat lists

Checked against the major public blocklists used by browsers and security tools — no hits.

Domain & Encryption

Domain History
Age12 years old
RegistrarGoDaddy.com, LLC
RegisteredAug 1, 2014
ExpiresAug 1, 2027
Owner privacyVisible
Encryption Certificate
StatusValid
ProtocolTLSv1.3
IssuerGoDaddy.com, Inc. · Go Daddy Secure Certificate Authority - G2
ExpiresOct 8, 2026 (100d)
Self-signedNo
Hosting & Technology
HostingGoogle LLC
Server locationUS
PopularityTop 100k worldwide

Server Reputation

Abuse Intelligence
Confidence score10%
Reports on file8
ISPGoogle LLC
Usage typeData Center/Web Hosting/Transit

Still, stay alert

No major threat indicators — but a clean scan does not guarantee every page is safe, and phishing emails routinely spoof real domains.

  • Double-check the exact URL in your address bar

    Confirm you are actually on ad-score.com and not a lookalike like a-d-score.com.com or an IDN homoglyph.

  • Use a password manager

    Password managers only auto-fill on the exact domain they were saved for — they refuse to fill lookalike domains, which is the single best phishing defence.

  • Discuss this site on the forum

    If you have first-hand experience with this site — good or bad — share it with the MalwareTips community.

    Open

Reputation Sources

How this domain rates across independent threat-intelligence and blocklist providers.

Google Safe Browsing
Not listedCheck ↗
VirusTotal
Not listedCheck ↗
AbuseIPDB
Not listedCheck ↗

Safety FAQ

Common questions about this site, answered directly from the scan data above — so the answers always reflect the latest verdict on this page.

  • Our automated security review found no threat indicators on ad-score.com. The site appears legitimate based on the signals we checked, but always stay alert for phishing emails that spoof real domains.
  • ad-score.com passed our automated security checks with a trust score of 95/100. No antivirus engines or major blacklists flagged the site at the time of the last scan.
  • Yes. ad-score.com presents a valid TLSv1.3 certificate issued by GoDaddy.com, Inc. · Go Daddy Secure Certificate Authority - G2, expiring in 100 days. Note that SSL only encrypts the connection — it does not guarantee that the site itself is trustworthy.
  • ad-score.com is 11.9 years old, registered on 8/1/2014 through GoDaddy.com, LLC. Scam domains are often freshly registered — a site under 6 months old warrants extra caution.
  • No. All 92 antivirus engines in our malware network report ad-score.com as clean.
  • No. ad-score.com is not currently listed on the major browser blocklist feeds that modern browsers use.
  • ad-score.com resolves to an IP operated by Google LLC in US (usage type: Data Center/Web Hosting/Transit). Hosting location alone doesn't make a site good or bad, but unusual geography for a brand's claimed country is one of many signals we weigh.
  • Yes. ad-score.com sits in the global top-100k on Cloudflare Radar, which means it has substantial real-world traffic. That does not automatically make it safe, but established brands almost always rank here and throwaway scam domains almost never do.

Final Verdict

0
Trust / 100
Final Verdict·ad-score.com
SAFE

Ad-score.com is the official domain for Adscore, a legitimate cybersecurity firm specializing in ad fraud and bot detection. The site is well-established with over a decade of operational history and verified business registration. You can safely interact with this service.

This site is safe to use. If you are a developer or advertiser, you can proceed with their traffic verification services without security concerns.

AV engines
92
MT passes
2
Net signals
0
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This report is generated automatically by combining threat intelligence, domain signals, and an AI security analyst. It is informational, not legal advice. Always use your own judgement before sharing personal information or money online.