Warning signs detected
Established ad platform with clean scans but repeated billing complaints on review sites. Several risk indicators suggest caution. This site might be legitimate — but treat it as unverified until you can independently confirm.
Is adroll.com legit or a scam?
Established ad platform with clean scans but repeated billing complaints on review sites.
These checks passed — but they don't clear the site. A clean antivirus result, valid SSL, and a calm server only mean it isn't hosting malware; they say nothing about whether the business is real. This verdict is based on the site's conduct and content, not a malware detection.
Analysis Summary
MT Intelligence
The page presents itself as the real AdRoll marketing platform with product descriptions, pricing, and resources that match an active business. The domain is over 21 years old with valid SSL and no malware detections from our antivirus network. Hosting IP shows minimal abuse reports. Our research found 186 complaints, mostly on independent review aggregator, describing continued charges after cancellation or downgrades. Positive ratings appear on Gartner and Shopify App Store, confirming it is a real company rather than a clone or fake shop. These billing issues lower trust even though the site itself is not malicious.
Website Preview
Automated page render — captured in a safe sandbox. What an ordinary visitor would see when loading the site.
Web Research Findings
Our live research agent queries scam-report databases, consumer-review sites, news coverage, and general web search for adroll.com, then cross-checks business-registration records and look-alike domain patterns. Everything below is pulled from what it actually found.
- - Domain adroll.com associated with NextRoll, Inc., operating as multichannel advertising and ABM platform since ~2006 (over 17-21 years).
- - Trustpilot: 1.6/5 rating from 186 reviews, multiple complaints about unauthorized/continued billing after cancellation.
- - Positive user ratings on Gartner (4.4/5 from 84 reviews), G2, Software Advice, and Shopify App Store (4.3/5).
- - Official help center documents ad review processes, prohibited content policies, and brand safety measures (TAG member).
- - Reddit discussions (r/PPC, r/Entrepreneur) show mixed user experiences with campaigns, CPC, and ad placements on various sites.
- - No evidence of typosquatting or cloning of major brands; self-described established platform trusted by 140,000+ brands.
- Trustpilotopen
"We were just charged A$540 for a service we haven't used in over a year. No active campaigns. No meaningful engagement. And no warning."
- Trustpilotopen
"FRAUD Be aware from This FRAUD People We didn't use tool still they deduct charges and not giving us refund. don't trust this fraudest company."
- Trustpilotopen
"Scam robbed me of 324 my daughters money for school I cancelled the subscription never ran any ads and the charge u annual fee were I had downgraded in seconds scam going police get my money refunded"
- Gartner Peer Insightsopen
"The use of the platform has been great. Campaign performance is in line with our expectations if not better. It has ramped upwards in spend to expectations."
- Shopify App Storeopen
"AdRoll provides us an easy way to set up web banner ads that can be set to retarget, reach lookalike audiences, or target based on demographics and interests."
NextRoll, Inc. (US) and subsidiaries including AdRoll Limited (UK) listed as active; founded ~2006
Our research found 186 complaints, primarily on independent review aggregator, describing unauthorized charges and difficulties obtaining refunds after cancellation. Positive reviews appear on Gartner Peer Insights and the Shopify App Store praising campaign tools. Business records confirm NextRoll, Inc. and AdRoll Limited as active companies operating since around 2006 with no clone indicators.
Antivirus Engines
Security Scans
Checked against the major public blocklists used by browsers and security tools — no hits.
Contact Verification
We fetched the page and looked for real-world contact details. Legitimate businesses almost always publish an email on their own domain, a phone number, and a postal address. Scam shops usually don't.
- No contact email found anywhere on the page.
- No postal address visible on the page.
- Phone number listed (2006-2026).
- Links to 4 social profiles.
Domain & Encryption
Redirect Chain
- 1301http://adroll.com/
- 2301http://www.adroll.com/cross-domain
- 3200https://www.adroll.com/cross-domain
Server Reputation
Proceed with caution
Our automated review flagged enough risk that you should treat this site as unverified.
- Treat adroll.com as unverified
Do not enter credentials or send money until you have independently verified the business.
- Verify the business through independent channels
Check the company's social profiles, registry records, and search for recent news or reviews that are not hosted on the site itself.
- Never use irreversible payment methods
Crypto, gift cards, wire transfers, and cash apps offer zero buyer protection. Use a credit card or PayPal if you must pay.
- OpenShare your experience
If you have additional context, drop a comment below or post on the MalwareTips forum.
Reputation Sources
How this domain rates across independent threat-intelligence and blocklist providers.
Referenced Domains
Outbound domains this page links to or loads resources from. Each links to its own security scan.
Safety FAQ
Common questions about this site, answered from the scan data on this page. These are auto-generated — not hand-written — so they always match the underlying report.
- Our automated security review marked adroll.com as suspicious. Several warning signs were detected; it may still turn out legitimate, but you should verify it through independent channels before trusting it with money or credentials.
- adroll.com currently scores 55/100 on our trust scale. We found enough warning signals to recommend caution. Verify the site through independent channels before entering credentials or money.
- Yes. adroll.com presents a valid TLSv1.2 certificate issued by GlobalSign nv-sa · GlobalSign Atlas R3 DV TLS CA 2025 Q3, expiring in 92 days. Note that SSL only encrypts the connection — it does not guarantee that the site itself is trustworthy.
- adroll.com is 21.6 years old, registered on 10/13/2004 through GoDaddy.com, LLC. Scam domains are often freshly registered — a site under 6 months old warrants extra caution.
- No. All 92 antivirus engines in our malware network report adroll.com as clean.
- No. adroll.com is not currently listed on the major browser blocklist feeds that modern browsers use.
- adroll.com resolves to an IP operated by Fastly, Inc. in US (usage type: Content Delivery Network). Hosting location alone doesn't make a site good or bad, but unusual geography for a brand's claimed country is one of many signals we weigh.
- We cache results for 24 hours. Signed-in MalwareTips members can trigger a manual rescan at any time using the "Rescan" button on the report page, which re-runs every check from scratch and refreshes this page.
User reviews & comments(0)
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