Is coterie.com legit or a scam?
Legitimate premium diaper subscription brand with 28-year-old domain and $160M+ revenue, but flagged for subscription-trap patterns and unsubstantiated advertising claims.
These checks passed — but they don't clear the site. A clean antivirus result, valid SSL, and a calm server only mean it isn't hosting malware; they say nothing about whether the business is real. This verdict is based on the site's conduct and content, not a malware detection.
Analysis Summary
Free-trial billing red flags
A free trial paired with auto-renew fine print is a negative-option billing pattern. Read the terms carefully before giving a card.
Website Preview
Automated page render — captured in a safe sandbox. What an ordinary visitor would see when loading the site.
MT Intelligence
Coterie operates as a real, registered business (Coterie Baby, Inc., founded 2018, active in New York) with substantial revenue, funding history, and predominantly positive product reviews (4.7–4.8/5 stars). The domain is 28+ years old and hosts clean infrastructure with no antivirus detections. However, our scam-family fingerprint detected a subscription-trap template — the site defaults to auto-renew subscriptions, and evidence shows mixed user sentiment around pricing (~$95–100/month) and perceived difficulty cancelling or finding one-time purchase options. The National Advertising Division recommended the company discontinue unsubstantiated comparative claims ("Up To 4x Absorbency"), which it agreed to do. A class-action lawsuit alleged false chemical-free claims but was dismissed without prejudice. Reddit threads show some users call the marketing "misleading" or "scam," though others defend the product quality and confirm easy text-based cancellation. The combination of legitimate business fundamentals with subscription-trap mechanics and advertising disputes places this in the moderate-risk band.
Web Research Findings
Our live research agent queries scam-report databases, consumer-review sites, news coverage, and general web search for coterie.com, then cross-checks business-registration records and look-alike domain patterns. Everything below is pulled from what it actually found.
- Domain coterie.com is 28+ years old (10524 days); operates as direct-to-consumer premium diaper and wipes subscription service founded in 2018 by Frank Yu, headquartered in New York.
- Company is registered and active as Coterie Baby, Inc. in New York; raised significant funding, acquired by Mammoth Brands in 2025; reported over $160 million revenue in 2024 with 120,000+ subscribers.
- Product reviews are predominantly positive with high ratings (4.7-4.8/5 on own site and independent tests) praising softness, absorbency, lack of rash, and convenience; multiple "best diaper" awards cited.
- Reddit threads show mixed sentiment: some users call marketing "misleading" or "scam" due to high price (~$95-100/month) and perceived performance issues (e.g. top sheet not drying); others defend quality and ease of cancellation via text c
- National Advertising Division (NAD, 2025) recommended discontinuing comparative claims ("Up To 4x Absorbency" and "3x Drier Skin" vs leading brands) as unsubstantiated; company agreed to comply.
- Class action lawsuit (Saedi v. Coterie Baby, Inc., 2024, S.D.N.Y.) alleged false PFAS-free or chemical-free claims; case was dismissed without prejudice for lack of standing.
- Subscription model is auto-renew by default with easy text commands for CANCEL, PAUSE, etc.; some users report difficulty finding one-time purchase option or feel pushed into subscription; no widespread confirmed "subscription trap" reports
- Reddit r/NewParentsopen
"COTERIE HAS TO BE A SCAM ... Their marketing is misleading and a scam , $100 for a diaper subscription? the top sheet never dries. Ever."
- Class Action Complaintopen
"Class Action Complaint against Coterie Baby, Inc. ... alleges ... false advertising regarding diapers free of certain chemicals or below detectable limits."
Coterie Baby, Inc. registered as foreign business corporation in New York on 01/30/2018; founded 2018 by Frank Yu in New York City; part of Mammoth Brands; $160M+ revenue reported in 2024
Our research found 2 scam reports and 3 positive reviews. Reddit users in r/NewParents expressed frustration with Coterie's marketing, calling it "misleading" and questioning the $100/month price point, though some defended product quality. A class-action complaint (Saedi v. Coterie Baby, Inc., 2024, S.D.N.Y.) alleged false advertising regarding chemical-free claims; the case was dismissed without prejudice for lack of standing. The National Advertising Division (2025) recommended the company discontinue unsubstantiated comparative claims ("Up To 4x Absorbency," "3x Drier Skin"), and the company agreed to comply. Independent review sites and the company's own site report high ratings (4.7–4.8/5 stars) with users praising softness, absorbency, and convenience. Business registration confirms Coterie Baby, Inc. is an active, well-funded company founded in 2018, acquired by Mammoth Brands in 2025, with $160M+ reported revenue and 120,000+ subscribers.
Scam Network Intelligence
Antivirus Engines
Security Scans
Checked against the major public blocklists used by browsers and security tools — no hits.
Contact Verification
We fetched the page and looked for real-world contact details. Legitimate businesses almost always publish an email on their own domain, a phone number, and a postal address. Scam shops usually don't.
- No postal address visible on the page.
- Scam family match: Subscription Trap.
- Contact email on the site's own domain (hello@coterie.com).
- Phone number listed (2022-11-16).
- Links to 11 social profiles.
Domain & Encryption
Redirect Chain
- 1301http://coterie.com/
- 2301https://coterie.com/
- 3200https://www.coterie.com/cross-domain
Server Reputation
Scam-Type Likelihood
1 scam-type patterns detected
1 of 13 categories showed signals
We check every URL against 13 distinct scam categories so the verdict tells you not just how risky the page is, but what kind of risk it carries. Each meter pulls from page signals, web reports, our AI analyst, vision, and the scam-network cluster — not from raw AV labels.
- Free-trial / $1-trial pitch combined with auto-renew / rebill language.
- Primary scraped category: subscription trap / negative-option billing.
- AI analyst tagged this as a subscription trap.
1 of 13 categories showed signals
We check every URL against 13 distinct scam categories so the verdict tells you not just how risky the page is, but what kind of risk it carries. Each meter pulls from page signals, web reports, our AI analyst, vision, and the scam-network cluster — not from raw AV labels.
- Free-trial / $1-trial pitch combined with auto-renew / rebill language.
- Primary scraped category: subscription trap / negative-option billing.
- AI analyst tagged this as a subscription trap.
Suspicious free-trial offer
This page combines a "free trial" or "$1 trial" pitch with auto-renew / rebill language — a classic negative-option billing trap.
- Treat coterie.com as unverified
Do not enter credentials or send money until you have independently verified the business.
- Your card will be charged the full price after the trial
Most subscription traps bill the full amount ($49-$149) 14 days after sign-up, and every month thereafter. "Cancel anytime" often means you must call a foreign support line that's deliberately hard to reach.
- If you already signed up — call your bank today
Ask your bank to block future charges from the merchant and dispute any charges already made. Many banks will issue a new card number to prevent recurring billing. Save the confirmation email as evidence.
- OpenReport the billing scheme
Report to the FTC (reportfraud.ftc.gov) or your national consumer-protection body — subscription traps are specifically illegal in most jurisdictions when the auto-bill terms aren't clearly disclosed.
Reputation Sources
How this domain rates across independent threat-intelligence and blocklist providers.
Referenced Domains
Outbound domains this page links to or loads resources from. Each links to its own security scan.
Safety FAQ
Common questions about this site, answered directly from the scan data above — so the answers always reflect the latest verdict on this page.
- Our automated security review marked coterie.com as suspicious. Several warning signs were detected; it may still turn out legitimate, but you should verify it through independent channels before trusting it with money or credentials.
- coterie.com currently scores 55/100 on our trust scale. We found enough warning signals to recommend caution. Verify the site through independent channels before entering credentials or money.
- Yes. coterie.com presents a valid TLSv1.3 certificate issued by Google Trust Services · WE1, expiring in 68 days. Note that SSL only encrypts the connection — it does not guarantee that the site itself is trustworthy.
- coterie.com is 28.8 years old, registered on 8/20/1997 through GoDaddy.com, LLC. Scam domains are often freshly registered — a site under 6 months old warrants extra caution.
- No. All 92 antivirus engines in our malware network report coterie.com as clean.
- No. coterie.com is not currently listed on the major browser blocklist feeds that modern browsers use.
- coterie.com resolves to an IP operated by Cloudflare, Inc. in US (usage type: Content Delivery Network). Hosting location alone doesn't make a site good or bad, but unusual geography for a brand's claimed country is one of many signals we weigh.
- This is a permanent record of the scan run on June 13, 2026. The verdict and evidence above reflect that scan and do not change on their own. If circumstances around coterie.com have changed, MalwareTips staff can run a fresh scan, which re-runs every check from scratch and publishes an updated report.
User reviews & comments(0)
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