Is ex.co legit or a scam?
EX.CO is a reputable video monetization platform for major media publishers, backed by significant investment and a decade of verified operations.
Analysis Summary
No threats detected
All checks passed. This site appears legitimate — but always stay alert for phishing even on trusted domains.
Website Preview
Automated page render — captured in a safe sandbox. What an ordinary visitor would see when loading the site. See full visual analysis →
Visual Screenshot Analysis
We capture a fresh screenshot of the live page and ask a vision model to look for scam visual patterns — fake trust badges, countdown timers, overlay pop-ups, and visual clones of legitimate brands.
Visual red flags detected in the screenshot
The website appears to be a legitimate corporate landing page for a video technology company, exhibiting professional design standards and no visual indicators of a scam.
What our vision model saw
6 signalsProfessional corporate layout with consistent EX.CO branding
Standard B2B navigation menu including Technology, Audiences, and Resources
Clear call-to-action buttons for 'Book a demo' and 'Contact Sales'
High-quality custom graphics and UI mockups related to video technology
Functional login link and standard cookie/announcement banner at the top
No visible urgency tactics, fake trust badges, or suspicious form fields
MT Intelligence
Our analysis confirms this is the official website for a well-known advertising technology company. The domain has a high global traffic ranking and is not flagged by any of the 92 antivirus engines in our network. We found verified business registration data in Israel and the United States, along with a history of operations dating back to 2012. The site features professional corporate branding, clear contact options for sales, and links to legitimate social media profiles. Industry awards and positive employee reviews further support its status as a genuine business entity.
Web Research Findings
Our live research agent queries scam-report databases, consumer-review sites, news coverage, and general web search for ex.co, then cross-checks business-registration records and look-alike domain patterns. Everything below is pulled from what it actually found.
- EX.CO (formerly Playbuzz, founded 2012 in Israel by Shaul Olmert and Tom Pachys) is a legitimate machine learning-driven video monetization platform for media companies and publishers, focused on web, mobile, CTV, and DOOH. Rebranded in 201
- Company has offices in New York (HQ), Tel Aviv, London, and Sofia. Registered as EX.CO Technologies Ltd. (Israel #514797216, active). Raised funding including $35M Series C; acquired Cedato (2021) and Bibblio (2022).
- Positive client testimonials on site from PlayWorks, Advance Local, The Arena Group, VentureBeat praising revenue uplift, ease of use, and support. Multiple industry awards from Digiday, Business Insider, Webby, Stevie, and Inc.
- Glassdoor employee rating 4.0/5 from 28 reviews (83% recommend). No widespread scam reports or regulatory actions against the current video platform business.
- One 2018 blog post called old Playbuzz a "scam" (personal vent); one 2019 copyright infringement lawsuit (Creative Photographers, Inc. v. Playbuzz Ltd. d/b/a Ex.Co) related to image use on a site, not fraud.
- Actively partners against malvertising (with GeoEdge, 2024). Wikipedia page and profiles on LinkedIn, PitchBook, IVC confirm operations since 2012 with no major red flags.
- Unrelated entities (e.g., EXCO forex broker, exco.pw) have negative reviews but are distinct from ex.co video technology company.
- Glassdooropen
"EX.CO has an employee rating of 4.0 out of 5 stars, based on 28 company reviews on Glassdoor which indicates that most employees have a good working experience there."
- ex.co/about/open
"EX.CO has transformed video into a significant revenue driver for us, far exceeding our expectations... The success has been outstanding, and we’re confident in expanding our video strategy well into 2025."
- Wikipediaopen
"Awards: 2022 Business Insider Hottest Marketing Tech; 2023 Digiday Video & TV Best Digital Video Monetization; 2024 Digiday Media Best Video Platform; ... 2026 Convergent TV Ad Tech Innovation"
EX.CO Technologies Ltd., registration number 514797216, active private limited company. Originally founded 2012 (as Playbuzz) in Tel Aviv, Israel; rebranded to EX.CO in 2019. Headquarters in New York City with offices in Tel Aviv, London, Sofia. Backed by Disney, Viola Group; 51-200 employees.
Antivirus Engines
Security Scans
Checked against the major public blocklists used by browsers and security tools — no hits.
Contact Verification
We fetched the page and looked for real-world contact details. Legitimate businesses almost always publish an email on their own domain, a phone number, and a postal address. Scam shops usually don't.
- No contact email found anywhere on the page.
- No phone number listed on the page.
- No postal address visible on the page.
- Links to 3 social profiles.
Domain & Encryption
Redirect Chain
- 1301http://ex.co/
- 2200https://ex.co/
Server Reputation
Still, stay alert
No major threat indicators — but a clean scan does not guarantee every page is safe, and phishing emails routinely spoof real domains.
- Double-check the exact URL in your address bar
Confirm you are actually on ex.co and not a lookalike like e-x.co.com or an IDN homoglyph.
- Use a password manager
Password managers only auto-fill on the exact domain they were saved for — they refuse to fill lookalike domains, which is the single best phishing defence.
- OpenDiscuss this site on the forum
If you have first-hand experience with this site — good or bad — share it with the MalwareTips community.
Reputation Sources
How this domain rates across independent threat-intelligence and blocklist providers.
Referenced Domains
Outbound domains this page links to or loads resources from. Each links to its own security scan.
Safety FAQ
Common questions about this site, answered directly from the scan data above — so the answers always reflect the latest verdict on this page.
- Our automated security review found no threat indicators on ex.co. The site appears legitimate based on the signals we checked, but always stay alert for phishing emails that spoof real domains.
- ex.co passed our automated security checks with a trust score of 93/100. No antivirus engines or major blacklists flagged the site at the time of the last scan.
- Yes. ex.co presents a valid TLSv1.3 certificate issued by Let's Encrypt · E8, expiring in 40 days. Note that SSL only encrypts the connection — it does not guarantee that the site itself is trustworthy.
- No. All 92 antivirus engines in our malware network report ex.co as clean.
- No. ex.co is not currently listed on the major browser blocklist feeds that modern browsers use.
- ex.co resolves to an IP operated by WPEngine, Inc. in US (usage type: Content Delivery Network). Hosting location alone doesn't make a site good or bad, but unusual geography for a brand's claimed country is one of many signals we weigh.
- Yes. ex.co sits in the global top-100k on Cloudflare Radar, which means it has substantial real-world traffic. That does not automatically make it safe, but established brands almost always rank here and throwaway scam domains almost never do.
- This is a permanent record of the scan run on June 22, 2026. The verdict and evidence above reflect that scan and do not change on their own. If circumstances around ex.co have changed, MalwareTips staff can run a fresh scan, which re-runs every check from scratch and publishes an updated report.
User reviews & comments(0)
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