Security Review

Is kaufland.de legit or a scam?

Our verdict:Safe· 97/100

Official website of the established German hypermarket chain Kaufland, featuring high trust scores and verified business registration.

kaufland.deScanned 1h ago
0
Trust score
SAFE
Score breakdown
Heuristics 100·MT 95
Screenshot of kaufland.deSee the live page ↓
View density

Analysis Summary

Threat Intelligence
0/92
All engines report clean
Domain Age
Registration date unknown
MT Intelligence
Safe
Low likelihood · 98% confidence
SAFE

No threats detected

All checks passed. This site appears legitimate — but always stay alert for phishing even on trusted domains.

Website Preview

Screenshot of kaufland.de
LIVE RENDER
kaufland.de

Automated page render — captured in a safe sandbox. What an ordinary visitor would see when loading the site. See full visual analysis →

Visual Screenshot Analysis

We capture a fresh screenshot of the live page and ask a vision model to look for scam visual patterns — fake trust badges, countdown timers, overlay pop-ups, and visual clones of legitimate brands.

50
/ 100
Visual inspection

Visual similarities noted — cleared by the overall checks

Our vision model noted some visual similarity to a known brand, but the domain, security records, and reputation checks confirm this is the legitimate site — so this is shown for transparency, not as a red flag.

Visual similarity50/100

What our vision model saw

1 signal

Screenshot incomplete — site may be slow to render

MT Intelligence

Advanced threat intelligence
MT Security Analyst
Low scam likelihoodengineMT · Guardiantrust95/100
MT AgentLive web researchVisual inspection
0%
Confidence
The domain is the primary online presence for Kaufland Stiftung & Co. KG, a massive retail group operating since 1979. Our analysis confirms a valid SSL certificate and a high global traffic ranking, which is typical for a top-tier national retailer. While some users on independent review sites mention issues with third-party marketplace sellers, these are standard consumer complaints rather than evidence of a scam. Our antivirus network shows zero detections across 92 different engines. We also verified that the company is properly registered with the German commercial register.
Full dossier
Analysis complete

Page Content

The site serves as the digital storefront and marketplace for Kaufland, offering groceries, electronics, and household goods. It includes a comprehensive legal notice (Impressum) and clear contact information.

Infrastructure

The technical setup is robust, utilizing professional hosting with a clean IP reputation and no history of abuse reports. The SSL certificate is current and issued by a trusted authority.

Domain History

The domain has been active for decades and is a cornerstone of the Schwarz Gruppe's digital infrastructure. It maintains a high position in global traffic indexes, reflecting millions of monthly visitors.

Web Reputation

Independent review aggregators show tens of thousands of verified customer reviews with generally positive ratings. While a fraudulent 'de-kaufland.de' clone was recently flagged by security researchers, this official 'kaufland.de' domain remains secure.
Risk Factors
2
  • Third-party marketplace sellers on the platform can vary in reliability, leading to some negative consumer feedback.
  • The brand is a frequent target for phishing clones, such as the recently blocked 'de-kaufland.de' domain.
Positive Signals
4
  • Verified business registration in Germany (HRA 102851) active since 1979.
  • Over 75,000 reviews on major independent trust platforms.
  • Zero detections across 92 antivirus engines and major browser blocklists.
  • High global traffic rank indicating a massive, established user base.
AI Recommendation
You can safely use this website for shopping. As with any large marketplace, check individual seller ratings when buying from third-party vendors.
Next-gen fraud intelligence
Evidence-backedCross-checked

Web Research Findings

Our live research agent queries scam-report databases, consumer-review sites, news coverage, and general web search for kaufland.de, then cross-checks business-registration records and look-alike domain patterns. Everything below is pulled from what it actually found.

Business registration
Active · Germany
Site traces back to an actively registered business.
Clone check
Not a clone
No well-known site's layout or branding detected here.
Typosquat check
No look-alike match
The domain doesn't resemble any well-known brand's spelling.
Web mentions
3 scam reports · 3 positive
Key findings
7 headline facts from open-web research
  • Official website of Kaufland hypermarket chain (part of Schwarz Gruppe, also owns Lidl), operating physical stores since 1984 and online marketplace kaufland.de
  • Company: Kaufland Stiftung & Co. KG, Neckarsulm, Germany; commercial register HRA 102851 at Amtsgericht Stuttgart; active since 1979
  • Trustpilot: ~76,000 reviews listed for www.kaufland.de
  • idealo.de: 56,008 reviews, average ~4.4/5
  • Trusted Shops: 3,118 total reviews, score 3.87/5 with recent 635 reviews
  • ScamAdviser: rates kaufland.de as very likely legit and reliable
  • Fake variant de-kaufland.de listed as fraudulent shop by Austrian watchlist-internet.at (Nov 2024); official site warns about fake Kaufland promotions and phishing
Scam reports (3)
Direct quotes from public scam databases, forums, and news.
  • Watchlist Internetopen

    "Betrug! Vorsicht vor de-kaufland.de ... In diesem Fake-Shop gibt es keine Schnäppchen. Es handelt sich um Betrug und Kriminelle versuchen Ihnen beim Online-Shopping das Geld aus der Tasche zu ziehen."

  • Reddit r/germanyopen

    "Kaufland marketplace is a fraudulent site as they take no responsibility for the products and their delivery, they are just a platform for small ..."

  • Reddit r/Legalillegalopen

    "Betrüger über Kaufland? ... Über die Plattform Kaufland werden die Produkte zum Teil deutlich günstiger vertrieben als auf der eigenen Website oder anderen Online Shops"

Positive reviews (3)
Quotes indicating the site is legitimate.
  • idealo.deopen

    "Sehr zuverlässig . Tolle Produkte zu guten Preisen. Die Kommunikation mit den Verkäufern war bisher immer top!"

  • Trusted Shopsopen

    "Schnelle Lieferung, schöne und gesunde Pflanzen sowie ein sehr freundlicher Kundenservice. Fragen wurden schnell und unkompliziert gelöst."

  • Trustpilotopen

    "75928 people have already reviewed Kaufland.de"

Business registration
Status: active · Germany

Kaufland Stiftung & Co. KG, Rötelstraße 35, 74172 Neckarsulm; registered at Stuttgart Local Court HRA 102851 since 1979; VAT ID DE145803752

Research summary
Narrative write-up from our AI analyst, grounded on the facts above
Kaufland.de is the verified online marketplace for the Kaufland hypermarket chain, part of the Schwarz Gruppe. We found extensive positive records, including over 75,000 reviews on an independent review aggregator and high ratings on Idealo and Trusted Shops. While some Reddit discussions highlight typical marketplace disputes with third-party sellers, the site itself is a legitimate corporate entity. Security researchers have specifically warned about a fake variant, 'de-kaufland.de', which is unrelated to this official domain.

Antivirus Engines

Clean pass · verified
Clean across 92 engines

We cross-check every URL against our antivirus network of 92 malware and blacklist engines. None of them flagged this URL in the last scan.

0Malicious0Suspicious60Harmless92Engines
Clean
Kaspersky
Clean
Bitdefender
Clean
Microsoft
Not in pass
ESET-NOD32
Not in pass
Avira
Not in pass
Sophos
Clean
Fortinet
Clean
Google Safebrowsing
Clean
Emsisoft
Clean

No engine detections. The URL passed every antivirus and blacklist engine we queried in this scan. Stay vigilant — AV coverage is only one signal among many.

Security Scans

Blacklist Check
Not flagged on major threat lists

Checked against the major public blocklists used by browsers and security tools — no hits.

Technical checks

Domain & Encryption

Encryption Certificate
StatusValid
ProtocolTLSv1.3
IssuerGoogle Trust Services · WR3
ExpiresOct 2, 2026 (89d)
Self-signedNo
Hosting & Technology
HostingGoogle LLC
Server locationUS
PopularityTop 100k worldwide

Redirect Chain

Hops
1
Cross-domain
No
Lookalike
No
Punycode
No
  • 1301http://kaufland.de/
  • 2403https://www.kaufland.de/

Server Reputation

Abuse Intelligence
Confidence score0%
Reports on file0
ISPGoogle LLC
Usage typeContent Delivery Network

Still, stay alert

No major threat indicators — but a clean scan does not guarantee every page is safe, and phishing emails routinely spoof real domains.

  • Double-check the exact URL in your address bar

    Confirm you are actually on kaufland.de and not a lookalike like k-aufland.de.com or an IDN homoglyph.

  • Use a password manager

    Password managers only auto-fill on the exact domain they were saved for — they refuse to fill lookalike domains, which is the single best phishing defence.

  • Discuss this site on the forum

    If you have first-hand experience with this site — good or bad — share it with the MalwareTips community.

    Open

Reputation Sources

How this domain rates across independent threat-intelligence and blocklist providers.

Google Safe Browsing
Not listedCheck ↗
VirusTotal
Not listedCheck ↗
AbuseIPDB
Not listedCheck ↗

Safety FAQ

Common questions about this site, answered directly from the scan data above — so the answers always reflect the latest verdict on this page.

  • Our automated security review found no threat indicators on kaufland.de. The site appears legitimate based on the signals we checked, but always stay alert for phishing emails that spoof real domains.
  • kaufland.de passed our automated security checks with a trust score of 97/100. No antivirus engines or major blacklists flagged the site at the time of the last scan.
  • Yes. kaufland.de presents a valid TLSv1.3 certificate issued by Google Trust Services · WR3, expiring in 89 days. Note that SSL only encrypts the connection — it does not guarantee that the site itself is trustworthy.
  • No. All 92 antivirus engines in our malware network report kaufland.de as clean.
  • No. kaufland.de is not currently listed on the major browser blocklist feeds that modern browsers use.
  • kaufland.de resolves to an IP operated by Google LLC in US (usage type: Content Delivery Network). Hosting location alone doesn't make a site good or bad, but unusual geography for a brand's claimed country is one of many signals we weigh.
  • Yes. kaufland.de sits in the global top-100k on Cloudflare Radar, which means it has substantial real-world traffic. That does not automatically make it safe, but established brands almost always rank here and throwaway scam domains almost never do.
  • This is a permanent record of the scan run on July 5, 2026. The verdict and evidence above reflect that scan and do not change on their own. If circumstances around kaufland.de have changed, MalwareTips staff can run a fresh scan, which re-runs every check from scratch and publishes an updated report.

Final Verdict

0
Trust / 100
Final Verdict·kaufland.de
SAFE

This is the official website for Kaufland, a major German hypermarket chain. It is a legitimate and highly-rated retail platform with a long-standing business history. You can safely browse and shop here.

You can safely use this website for shopping. As with any large marketplace, check individual seller ratings when buying from third-party vendors.

AV engines
92
MT passes
2
Net signals
0
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Community review

User reviews & comments(0)

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This report is generated automatically by combining threat intelligence, domain signals, and an AI security analyst. It is informational, not legal advice. Always use your own judgement before sharing personal information or money online.