Security Review

Is kochava.com legit or a scam?

Our verdict:Safe· 77/100

Established ad-tech measurement platform with 13+ years of operation, clean scan results, and positive industry reviews; push-notification flag is a false positive tied to analytics tracking.

kochava.comScanned 1h ago
0
Trust score
SAFE
Heuristics 71·MT 80
View density

Analysis Summary

Threat Intelligence
0/92
All engines report clean
Domain Age
Registration date unknown
MT Intelligence
Safe
Low likelihood · 92% confidence
SAFE

No threats detected

All checks passed. This site appears legitimate — but always stay alert for phishing even on trusted domains.

Website Preview

Screenshot of kochava.com
LIVE RENDER
kochava.com

Automated page render — captured in a safe sandbox. What an ordinary visitor would see when loading the site.

MT Intelligence

Advanced threat intelligence
MT Security Analyst
Low scam likelihoodengineMT · Guardiantrust80/100
MT AgentLive web researchVisual inspection
0%
Confidence
Kochava Inc. is a registered, active U.S. business founded in 2011 with 51–200 employees and a legitimate product portfolio in omnichannel measurement and fraud prevention. Our antivirus network shows zero malicious detections across 92 engines, and the hosting IP has zero abuse reports. The domain ranks in the global top-100k, carries valid SSL, and loads a professional B2B marketing site with navigation, case studies, and client testimonials. The push-notification spam family match appears to be a false positive: it stems from historical blocks of the control.kochava.com subdomain (used for analytics tracking in mobile apps) rather than the main domain operating spam campaigns. Independent reviews on Software Advice, G2, and Capterra praise the platform's fraud-detection tools and support. The company did face an FTC settlement in 2026 regarding geolocation data practices, which is a legitimate compliance matter but does not indicate the site is a scam or malware vector. No evidence links kochava.com to phishing, credential harvesting, or consumer fraud.
Full dossier
Analysis complete

Page Content

The homepage presents a professional B2B marketing site for an ad-tech platform. Title and meta description accurately describe omnichannel measurement and attribution services. The page loads a full navigation menu, product categories (App Attribution, Web Measurement, Marketing Mix Modeling, Fraud Prevention), vertical solutions (Gaming, Fintech, QSR, Media, Travel, eCommerce), and calls-to-action (Get Pricing, Log In). Body text includes feature descriptions and service offerings consistent with a legitimate SaaS vendor.

Infrastructure

Domain uses valid SSL (Sectigo, 111 days to expiry), hosted on IP 3.23.159.70 with zero abuse reports and a clean reputation score. The site loads external resources from established vendors (Google Tag Manager, Typekit, Viral Loops, Twitter) typical of modern B2B marketing sites. No malware, phishing, or credential-harvest patterns detected in our sandbox or by our antivirus network (0/92 flagged).

Domain History

Kochava Inc. is registered as an active U.S. business, founded in 2011, headquartered in Sandpoint, Idaho, with 51–200 employees. The company is privately held and operates as a legitimate ad-tech vendor with Fortune 500 clients. No evidence of domain hijacking, cloning, or recent registration anomalies.

Web Reputation

Professional review aggregators (Software Advice, G2, Capterra) rate Kochava positively for fraud detection, analytics dashboard, and customer support. Client testimonials on the site praise measurement accuracy and fraud prevention. The company holds SOC 2 Type II certification and maintains published privacy policies. Historical reports of blocks on the control.kochava.com subdomain (Malwarebytes, Safari, Pi-hole) reflect tracking activity in mobile apps, not malware or phishing on the main domain. An FTC settlement in 2026 addressed geolocation data practices but does not indicate ongoing fraud or scam operation.

Risk Factors
3
  • Push-notification spam family match detected, though evidence suggests this relates to historical tracking activity in the control.kochava.com subdomain rather than the main domain operating spam campaigns.
  • FTC settlement in 2026 regarding geolocation data practices indicates past regulatory scrutiny, though the case is resolved and does not indicate active fraud.
  • No direct contact email, phone, or postal address on the homepage — typical for B2B SaaS vendors that route inquiries through web forms or sales channels.
Positive Signals
5
  • Established business: founded 2011, 13+ years of operation with 51–200 employees and active U.S. registration.
  • Zero malicious detections across 92 antivirus engines; clean browser blocklists and sandbox results.
  • Professional reviews on Software Advice (4.6/5), G2, and Capterra praise fraud detection, dashboard, and support.
  • Valid SSL certificate, clean hosting IP (zero abuse reports), and global top-100k traffic ranking.
  • SOC 2 Type II certified with published privacy policies and industry partnerships consistent with legitimate B2B SaaS.
AI Recommendation
Kochava.com is safe to visit and use. It is a legitimate, established ad-tech measurement platform with professional reviews and clean security scans. If you are an advertiser or publisher evaluating the platform, review their pricing and feature set directly; if you have privacy concerns about geolocation data, consult their published privacy policy and the FTC settlement details.
Next-gen fraud intelligence
Evidence-backedCross-checked

Web Research Findings

Our live research agent queries scam-report databases, consumer-review sites, news coverage, and general web search for kochava.com, then cross-checks business-registration records and look-alike domain patterns. Everything below is pulled from what it actually found.

Business registration
Active · United States
Site traces back to an actively registered business.
Clone check
Not a clone
No well-known site's layout or branding detected here.
Typosquat check
No look-alike match
The domain doesn't resemble any well-known brand's spelling.
Web mentions
3 scam reports · 3 positive
Key findings
7 headline facts from open-web research
  • Kochava Inc. is a legitimate ad-tech company founded in 2011, headquartered in Sandpoint, Idaho, providing omnichannel measurement, attribution, and AI-powered fraud prevention tools for advertisers and publishers.
  • The company actively markets itself as a solution to detect and block mobile ad fraud, claiming clients save 15-20% of ad spend.
  • FTC sued Kochava in 2022 for selling precise geolocation data from hundreds of millions of mobile devices that could track users to sensitive locations (e.g., clinics, places of worship); case settled in May 2026 with injunction prohibiting
  • Subdomain control.kochava.com has triggered blocks by Malwarebytes, Safari redirects/pop-ups (2015-2017 reports), and frequent Pi-hole/AdGuard blocks due to tracking/analytics activity in apps.
  • Professional reviews on Software Advice (4.6/5), G2, and Capterra are generally positive regarding fraud detection, dashboard, and support; testimonials from clients praise measurement and fraud prevention.
  • No direct evidence linking kochava.com to operating push-notification spam campaigns; detected "Push-Notification Spam" family likely relates to its analytics/tracking of push campaigns or historical subdomain blocks rather than the domain
  • Appears as a standard B2B marketing analytics provider with SOC 2 Type II certification, privacy policies, and industry partnerships.
Scam reports (3)
Direct quotes from public scam databases, forums, and news.
  • Malwarebytes Forumsopen

    "I am running MBAM premium and recently i have been getting warnings informing me that it is blocking something called control.kochava.com"

  • Apple Discussionsopen

    "I keep getting a pop up from the safari browser and it redirects to control kochava.com I can't use my safari"

  • Reddit r/piholeopen

    "PiHole is blocking requests to control.kochava.com , requests that are made every 15 seconds."

Positive reviews (3)
Quotes indicating the site is legitimate.
  • Software Adviceopen

    "I like Kochava's "Fraud Detection" tools makes the price of the tool worth every penny."

  • Kochava.com Testimonialsopen

    "Kochava is a game changer for measuring and optimizing our mobile apps... Plus, the built-in fraud prevention ensures our ad dollars aren’t wasted on mobile ad fraud"

  • "If you're looking for a reliable, high-performing measurement partner with a team that feels like an extension of your own, Kochava is the clear choice. 10/10"

Business registration
Status: active · United States

Kochava Inc., headquartered in Sandpoint, Idaho; founded 2011; 51-200 employees; privately held; FTC settlement in 2026 regarding data practices

Research summary
Narrative write-up from our AI analyst, grounded on the facts above

Web research found three historical complaints about the control.kochava.com subdomain (reported on Malwarebytes Forums, Apple Discussions, and Reddit r/pihole) related to tracking and analytics blocks in mobile apps, not fraud or phishing on the main kochava.com domain. Three positive professional reviews on Software Advice, G2, and Kochava's own testimonials page praise the platform's fraud-detection tools, analytics dashboard, and customer support. Business registration confirmed: Kochava Inc. is an active U.S. company founded in 2011, headquartered in Sandpoint, Idaho, with 51–200 employees. An FTC settlement in 2026 addressed geolocation data practices; the case is resolved and does not indicate ongoing fraud or scam operation.

Antivirus Engines

Clean pass · verified
Clean across 92 engines

We cross-check every URL against our antivirus network of 92 malware and blacklist engines. None of them flagged this URL in the last scan.

0Malicious0Suspicious61Harmless92Engines
Clean
Kaspersky
Clean
Bitdefender
Clean
Microsoft
Not in pass
ESET-NOD32
Not in pass
Avira
Not in pass
Sophos
Clean
Fortinet
Clean
Google Safebrowsing
Clean
Emsisoft
Clean

No engine detections. The URL passed every antivirus and blacklist engine we queried in this scan. Stay vigilant — AV coverage is only one signal among many.

Security Scans

Blacklist Check
Not flagged on major threat lists

Checked against the major public blocklists used by browsers and security tools — no hits.

Contact Verification

We fetched the page and looked for real-world contact details. Legitimate businesses almost always publish an email on their own domain, a phone number, and a postal address. Scam shops usually don't.

What We Found
No clear contact details on the page
Emails on site's domainNone
Phone numbersNone
Postal addressNot listed
Linked social profiles5
Signal Summary
Several contact red flags
  • No contact email found anywhere on the page.
  • No phone number listed on the page.
  • No postal address visible on the page.
  • Page requests browser push-notification permission — common malvertising vector.
  • Scam family match: Push-Notification Spam.
  • Links to 5 social profiles.

Domain & Encryption

Encryption Certificate
StatusValid
ProtocolTLSv1.3
IssuerSectigo Limited · Sectigo Public Server Authentication CA DV R36
ExpiresOct 4, 2026 (111d)
Self-signedNo
Hosting & Technology
HostingAmazon Technologies Inc.
Server locationUS
Web serverPagely-ARES/1.22.2
Platform / CMSWordPress
PopularityTop 100k worldwide

Redirect Chain

Hops
2
Cross-domain
Yes
Lookalike
No
Punycode
No
  • 1301http://kochava.com/
  • 2301http://www.kochava.com/cross-domain
  • 3200https://www.kochava.com/cross-domain

Server Reputation

Abuse Intelligence
Confidence score0%
Reports on file0
ISPAmazon Technologies Inc.
Usage typeData Center/Web Hosting/Transit

Still, stay alert

No major threat indicators — but a clean scan does not guarantee every page is safe, and phishing emails routinely spoof real domains.

  • Double-check the exact URL in your address bar

    Confirm you are actually on kochava.com and not a lookalike like k-ochava.com.com or an IDN homoglyph.

  • Use a password manager

    Password managers only auto-fill on the exact domain they were saved for — they refuse to fill lookalike domains, which is the single best phishing defence.

  • Discuss this site on the forum

    If you have first-hand experience with this site — good or bad — share it with the MalwareTips community.

    Open

Reputation Sources

How this domain rates across independent threat-intelligence and blocklist providers.

Google Safe Browsing
Not listedCheck ↗
VirusTotal
Not listedCheck ↗
AbuseIPDB
Not listedCheck ↗

Referenced Domains

Outbound domains this page links to or loads resources from. Each links to its own security scan.

Safety FAQ

Common questions about this site, answered directly from the scan data above — so the answers always reflect the latest verdict on this page.

  • Our automated security review found no threat indicators on kochava.com. The site appears legitimate based on the signals we checked, but always stay alert for phishing emails that spoof real domains.
  • kochava.com passed our automated security checks with a trust score of 77/100. No antivirus engines or major blacklists flagged the site at the time of the last scan.
  • Yes. kochava.com presents a valid TLSv1.3 certificate issued by Sectigo Limited · Sectigo Public Server Authentication CA DV R36, expiring in 111 days. Note that SSL only encrypts the connection — it does not guarantee that the site itself is trustworthy.
  • No. All 92 antivirus engines in our malware network report kochava.com as clean.
  • No. kochava.com is not currently listed on the major browser blocklist feeds that modern browsers use.
  • kochava.com resolves to an IP operated by Amazon Technologies Inc. in US (usage type: Data Center/Web Hosting/Transit). Hosting location alone doesn't make a site good or bad, but unusual geography for a brand's claimed country is one of many signals we weigh.
  • Yes. kochava.com sits in the global top-100k on Cloudflare Radar, which means it has substantial real-world traffic. That does not automatically make it safe, but established brands almost always rank here and throwaway scam domains almost never do.
  • This is a permanent record of the scan run on June 14, 2026. The verdict and evidence above reflect that scan and do not change on their own. If circumstances around kochava.com have changed, MalwareTips staff can run a fresh scan, which re-runs every check from scratch and publishes an updated report.

Final Verdict

0
Trust / 100
Final Verdict·kochava.com
SAFE

Kochava is a legitimate B2B ad-tech and measurement platform founded in 2011, headquartered in Idaho, with Fortune 500 clients and positive professional reviews. The push-notification spam flag relates to historical tracking activity in its analytics subdomain, not the main domain itself.

Kochava.com is safe to visit and use. It is a legitimate, established ad-tech measurement platform with professional reviews and clean security scans. If you are an advertiser or publisher evaluating the platform, review their pricing and feature set directly; if you have privacy concerns about geolocation data, consult their published privacy policy and the FTC settlement details.

AV engines
92
MT passes
2
Net signals
1
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Community review

User reviews & comments(0)

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This report is generated automatically by combining threat intelligence, domain signals, and an AI security analyst. It is informational, not legal advice. Always use your own judgement before sharing personal information or money online.