Is cro-lab.novapower.io legit or a scam?
A legitimate marketing technology subdomain owned by Power Digital Marketing used for internal data experimentation and A/B testing.
Analysis Summary
No threats detected
All checks passed. This site appears legitimate — but always stay alert for phishing even on trusted domains.
Website Preview
Automated page render — captured in a safe sandbox. What an ordinary visitor would see when loading the site.
MT Intelligence
The domain is a verified subdomain of novapower.io, which is the infrastructure for a well-established San Diego marketing agency founded in 2012. Our analysis shows the page is running GrowthBook, a professional A/B testing suite, which explains the 'Loading...' screen and the lack of public content. The parent domain has been registered since 2020 and maintains a clean reputation across our security network. There are no reports of malicious activity, phishing, or fraud associated with this infrastructure. The site uses valid SSL encryption and follows standard security headers for a private enterprise application.
Web Research Findings
Our live research agent queries scam-report databases, consumer-review sites, news coverage, and general web search for cro-lab.novapower.io, then cross-checks business-registration records and look-alike domain patterns. Everything below is pulled from what it actually found.
- cro-lab.novapower.io is a subdomain of novapower.io, which powers the 'nova' proprietary data platform of Power Digital Marketing, a legitimate San Diego-based growth marketing agency offering CRO, A/B testing, SEO, PPC and related services
- The page title is 'GrowthBook' and it loads the official GrowthBook JavaScript SDK (from cdn.growthbook.io), Stripe elements, and runs on Next.js hosted on AWS (IP in Amazon-02 range).
- Scamadviser rates it as 'very likely not a scam but legit and reliable' despite a numeric trust score of 0; positives include valid SSL, domain registered since 2020 (over 6 years old), and safe per DNSFilter.
- Negatives per Scamadviser: WHOIS privacy enabled (Domains By Proxy), low Tranco rank, and noted as 'a website within another website' (subdomain/possible iframe behavior), with advice to be cautious entering personal data.
- urlscan.io shows no malware or threats; single scan result, contacts only US IPs, uses security headers (X-Frame-Options: deny, CSP frame-ancestors 'none').
- No scam reports, complaints, or negative mentions found on Reddit, Trustpilot, or general web searches. No association with known scam families.
- Related parent domain app.novapower.io markets a 'data-driven platform designed to eliminate the guesswork and uncertainty of digital marketing'.
- Scamadviseropen
"In summary, cro-lab.novapower.io is very likely not a scam but legit and reliable."
Subdomain of novapower.io associated with Power Digital Marketing (San Diego, CA, founded 2012), which operates the proprietary 'nova' data-driven marketing platform. Domain registered 2020-04-22, renews until 2028-04-22.
Antivirus Engines
Security Scans
Checked against the major public blocklists used by browsers and security tools — no hits.
Contact Verification
We fetched the page and looked for real-world contact details. Legitimate businesses almost always publish an email on their own domain, a phone number, and a postal address. Scam shops usually don't.
- No contact email found anywhere on the page.
- No phone number listed on the page.
- No postal address visible on the page.
Domain & Encryption
Redirect Chain
- 1301http://cro-lab.novapower.io/
- 2200https://cro-lab.novapower.io/
Server Reputation
Still, stay alert
No major threat indicators — but a clean scan does not guarantee every page is safe, and phishing emails routinely spoof real domains.
- Double-check the exact URL in your address bar
Confirm you are actually on cro-lab.novapower.io and not a lookalike like c-ro-lab.novapower.io.com or an IDN homoglyph.
- Use a password manager
Password managers only auto-fill on the exact domain they were saved for — they refuse to fill lookalike domains, which is the single best phishing defence.
- OpenDiscuss this site on the forum
If you have first-hand experience with this site — good or bad — share it with the MalwareTips community.
Reputation Sources
How this domain rates across independent threat-intelligence and blocklist providers.
Safety FAQ
Common questions about this site, answered directly from the scan data above — so the answers always reflect the latest verdict on this page.
- Our automated security review found no threat indicators on cro-lab.novapower.io. The site appears legitimate based on the signals we checked, but always stay alert for phishing emails that spoof real domains.
- cro-lab.novapower.io passed our automated security checks with a trust score of 88/100. No antivirus engines or major blacklists flagged the site at the time of the last scan.
- Yes. cro-lab.novapower.io presents a valid TLSv1.2 certificate issued by Amazon · Amazon RSA 2048 M01, expiring in 142 days. Note that SSL only encrypts the connection — it does not guarantee that the site itself is trustworthy.
- No. All 92 antivirus engines in our malware network report cro-lab.novapower.io as clean.
- No. cro-lab.novapower.io is not currently listed on the major browser blocklist feeds that modern browsers use.
- cro-lab.novapower.io resolves to an IP operated by Amazon Technologies Inc. in US (usage type: Data Center/Web Hosting/Transit). Hosting location alone doesn't make a site good or bad, but unusual geography for a brand's claimed country is one of many signals we weigh.
- This is a permanent record of the scan run on June 24, 2026. The verdict and evidence above reflect that scan and do not change on their own. If circumstances around cro-lab.novapower.io have changed, MalwareTips staff can run a fresh scan, which re-runs every check from scratch and publishes an updated report.
User reviews & comments(0)
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